In the last three months of 2014, Apple posted the biggest quarterly profit — $18 billion — in corporate history. For Apple’s fiscal year, which ends in September, the company is set to rake in $52.5 billion in earnings, according to analysts surveyed by Thomson Reuters.
1. iPhone sales lead…again
The record 74.5 million iPhones that Apple sold during the holiday shopping season helped Apple’s profit soar more than 37% that quarter.
The iPhone remains popular despite the fact that Apple is likely to announce a new version in the coming months. Apple sold 61 million iPhones in the first three months of 2015, and analysts polled by FactSet estimate that Apple sold another 47 million iPhones last quarter.
2. MacBooks are hot!
The PC industry slumped 11.8% worldwide in the second quarter compared to last year, according to IDC, a market research firm — but Apple bucked the trend.
While all major PC brands like HP (, Tech30), Dell and Lenovo ( ) reported a decline in computer sales, Apple’s MacBook sales grew by 16.1%.
3. Apple Watch remains a mystery
The X-factor in Apple’s earnings could be the Apple Watch. The company has been tight-lipped on the Watch’s sales performance, and that likely won’t change when Apple announces its quarterly earnings on Tuesday.
In a note to clients Pacific Crest’s Hargreaves wrote: ‘Anecdotal evidence suggests Apple Watch demand is slowing quickly’ and predicted sales for 2015 will reach 10.5 million – 500,000 less than his initial estimates.
On the other hand, Trip Chowdhry, Managing Director of Global Equities Research, believes more than 40 million Apple Watch sales could sell this year.
Basically, estimates are all over the place.
Until Apple releases its official figures, there is no way of really knowing. But don’t expect to see Apple Watch figures yet. Before the Watch released, the tech mammoth announced that it will be lumped with the likes of Apple TV, Apple music — and recently, the iPod — in the “other” category.
With or without the Watch, Apple is posited to report strong numbers this year.